Monday, June 17, 2024
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HomeADVERTISINGMeta unveils Threads, new app to challenge Twitter

Meta unveils Threads, new app to challenge Twitter

Instagram owner Meta has launched its new social media network Threads, aiming to capitalize on the turmoil at Twitter under billionaire owner Elon Musk.

“Let’s do this,” Facebook founder Mark Zuckerberg wrote on Wednesday in a post welcoming users to the site. “Welcome to Threads.”

Threads, which will be linked to Instagram, is available in app stores.

More than 10 million had joined worldwide within hours of its launch.

It is described as a “text-based conversation app… where communities come together”.

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