Tuesday, February 4, 2025
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Unilever’s Pakistan safety initiative & Easypaisa’s insurance billboard campaign to protect OOH fitters lives

Unilever has turned a longstanding dream into a transformative movement for the OOH advertising industry in Pakistan. Over the course of one year, the...

Imtiaz to launch biggest hypermarket at IMARAT Downtown

IMARAT Group has announced a landmark partnership with Imtiaz, Pakistan’s leading retail chain, marking a major milestone for the IMARAT Downtown development. This collaboration...

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TECHNOLOGY

CAMPAIGN REVIEW

Cadbury Dairy Milk Champions Inclusivity in Cricket with Groundbreaking Campaigns to Empower Women Cricketers in Pakistan

Cadbury Dairy Milk (CDM) has announced its ongoing commitment to inclusivity and empowerment within the female cricketing community of Pakistan. Get in the Game, launched...

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STARTUPS

Pakistani Fintech Startup Qist Bazaar raises $3.2 Million in Series A round.

Qist Bazaar, Pakistan’s leading Buy Now Pay Later (BNPL) fintech startup, announced today that it has secured US$3.2 million in its Series A funding round. The...

Pakistan’s Delivery Startup Krave Mart Raises Funds in Quest for Profitability

Delivery startup Krave Mart raised Pakistan’s third-largest funding round for the year, saying the proceeds will help it reach profitability next year. The Karachi-based company raised...

JBS Acquires Majority Stakes in Silicon Valley Based Imparé

This acquisition is the first time JBS has made a start-up investment outside of Pakistan, putting them at the forefront of the chip verification...

Edtech platform Maqsad raises $2.1 million pre-seed, aims to educate 100mln Pakistanis

Maqsad, a Pakistani edtech has raised $2.1 million in a pre-seed round led by Indus Valley Capital. The round also included participation from Alter...

Hospitality startup raises funding at $10m valuation

Hospitality startup Lokal has held a pre-seed round of funding at a valuation of $10 million. Claiming to be the country’s first chain of budget...
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Holiday Recipes

Kinetic in collaboration with Unilever Pakistan and FOMA, has launched a transformative safety-first initiative in the Out-of-Home (OOH) advertising sector, benefiting over 3,000 skin...
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