With the 2022 FIFA World Cup in Qatar right around the corner, Adidas has launched the latest chapter of its Impossible Is Nothing campaign, celebrating how football unifies players and fans across the world.
The month-long campaign kicks off with The Family Reunion film via TBWA featuring icons Lionel Messi, Karim Benzema, Achraf Hakimi, Son Heung-Min, Jude Bellingham, Pedro ‘Pedri’ González López, and Serge Gnabry.