TriFit, Pakistan’s first international-level chain of health and fitness clubs, opened its doors in Karachi earlier this month. Standing for Tribe, Results, Innovation, and Fitness (TriFit), the company opened its first location with a massive 34,000+ sqft space, at the famous Seaview in DHA Phase VI, Karachi.
The first location at Seaview in Karachi was formally inaugurated by Khalid al Haqbani, founder of one of the top 15 fitness chains in the world. H.E. Liam O’ Flanagan – Acting Counsel General US, H.E. Mohammad Al Jizani – Acting Counsel General Saudi Arabia, and Javed Kureishi – PCB board member was also present at the mega event hosted at the club. Several diplomats, dignitaries, sporting personalities and icons, business leaders, and other famous personalities attended the star-studded event. After the grand event, all the guests were given a hands-on experience with the TriFit fitness club.
The craze for fitness and physical well-being has been growing rapidly, especially in Pakistan. TriFit is a brand that is focused on integrating modern technology and fitness innovation and zeal for community building amongst like-minded individuals to provide a comprehensive solution for fitness enthusiasts across the city, and then Pakistan. The club is equipped with hundreds of pieces of state-of-the-art fitness equipment from top global fitness brands, hundreds of lockers, internationally-certified local and foreign trainers, Signature studios offering over 300 classes per week, Les Mills fitness content, fitness apps with hundreds of on-demand classes, segregated fitness clubs for men and women, Recovery Zone with massage chairs, and a host of other amenities.
Ahmar Azam, founder, and CEO of TriFit, who previously led as the CEO of a multi-billion dollar top 15 global fitness chain, stated: “TriFit aims to provide a comfortable environment where both fitness enthusiasts and less active segment of our society are eager to improve their fitness levels at their own pace. And be part of our Tribe. With a mission to inspire society towards an active lifestyle, we are enablers to bring out the best in our members, whether it is for a general improvement in their health and wellness to live a more fulfilled life, or to work harder to look and feel a class apart.”
TriFit aims to revolutionize the traditional gym experience with an experience never seen before in Pakistan. The organization plans to expand further in other localities of Karachi followed by Lahore, Islamabad and other cities. TriFit plans to open 50+ fitness clubs across Pakistan with the next 3 locations opening in Karachi, within the next 12 months.