Since 1952, KFC has long reigned as the indulgent favourite amongst chicken lovers worldwide. From their crispy, mouth-watering fried chicken to their newest sensation, Seasoned Fries, the iconic brand’s Finger Lickin’ good food has remained a hit with everyone. Everyone, that is, except the utensils left behind.
So, the unapologetically bold KFC Canada, is issuing a rare, heartfelt apology with a new brand campaign that says, quite simply, “Sorry, Utensils, It’s Finger Lickin’ Good.”
“KFC has been about cooking and serving the world’s best tasting fried chicken from day one, and our incredible taste continues to be what sets us apart around the world,” said Katherine Bond-Debicki, chief marketing officer, KFC Canada. “You can’t help but go all in and dig in, no utensils needed, with food so good you can’t help but lick your fingers. This is so much part of our DNA, it inspired our tagline of ‘Finger Lickin’ Good.’”
